Coverage Campaign: Rex

 

“The "Coverage" campaign produced the best test results since P&G acquired the brand 28 years ago.”

Coverage Campaign: Cherry 

 

 

Trojan: Covered

 

 

Trojan Charge: Frau

 

 

Smirnoff Ice Campaign: Saw 

 

 

Born Free

 

 

Wellness Face Lick

 

 

Charmin: Out of the forest

 

I can be credited with getting the Charmin Bears out of the forest and into 3D.

Toyota

 

I was brought in to art direct this existing campaign.

Coverage Campaign: Mrs. Wagner

 

 

Coverage Campaign: Donkey

 

 

Trojan: Big Date

 

 

Pure Ecstacy: Feels like nothings there.

 

 

Smirnoff Ice Campaign: Crush

 

Duracell Campaign: Birth

This campaign produced Duracell's best test scores ever.

 

Wellness Purr

 

 

Charmin: Casting Call

 

 

Zantac: Fire

 

I helped create the premise of this campaign.

© 2023 by John Wagner